We recognise that our success is measured by the success of our clients. However we are also extremely proud of our recognition in the industry.
mUmbrella CommsCon Awards
mUmbrella Travel Marketing Awards
Kylie Kwong, Billy Kwong
Jeanine Bribosia and her extraordinary team at The Cru Media know the Australian food industry inside out. They were extremely instrumental in the success of Billy Kwong's relocation to Potts Point and helped me share the stories of the community that are at the heart of my new business. I can't think of a more well-connected and respected bunch of individuals who simply put, ‘just get it’. Jeanine and her team are extremely easy to work with on a day-to-day basis and are complete professionals on every level - I always looked forward to my regular correspondence with them over the period we worked together and in fact, once we had completed our mission of telling the world about the new BK, I found myself actually missing working with them!
The Cru are dedicated, knowledgeable, discreet, highly experienced, extremely wise in their decision-making and above all, completely understanding and respectful of their clients brand values and know exactly how to communicate these messages in the most powerful and effective, positive way across a very broad range of media. When I have a new big story to tell I will definitely engage The Cru again!
Matt Moran, Solotel
I couldn’t ask for a better agency. I have worked with The Cru for many years and always turn to them. They are a dynamic team with a proven track record of delivering great results. Their industry knowledge, together with a large network of contacts and their overall savvy makes them a leader in their field. I can both trust and rely on them. As an owner running multiple businesses simultaneously, there’s great comfort in that.
Trevor Hannam, Nespresso
I have personally worked with The Cru across various beverage categories for over five years and in that time Jeanine and the team have provided in-depth expertise, unique insights & direct access to an industry renowned for its idiosyncrasies & elusiveness. Working with The Cru on our most recent project for Nespresso, Jeanine was able to provide solid strategic thinking and clarity, while identifying a clear influencer strategy complemented by a strong communication plan. Again the team at The Cru have gone over and above to deliver beyond brief.
John Lethlean, The Australian
I regularly have contact with, and from, staff at The Cru. Without doubt, their understanding of, and enthusiasm for the restaurant scene makes life easier for me in my working responsibilities. I have without exception experienced a level of professionalism dealing with Cru staffers such as Shannon Blanchard and Jeanine Bribosia that other agencies could learn from. They don’t waste my time; they provide mature, responsive service when I ask for something. They generate good ideas and help make them an editorial outcome. I have no hesitation recommending this team to anyone looking for PR/communications expertise in the food/wine/restaurant sector.
Pat Nourse, Australian Gourmet Traveller
I’m often asked for direction when companies are looking for PR representation and my standard line is “save your money”. But if I’m pressed, I have to say that Jeanine Bribosia and her team at The Cru are on the very short list of Australian PR firms that I can say take a genuinely intelligent and targeted approach to sharing their clients’ messages. From what I’ve seen as an editor on the receiving end of their work, they stand out from the pack with strong planning and, crucially, detailed follow-through.
David Prior, Condé Nast + Prior
Editors are often overwhelmed by requests, pitches and press releases however there are very few agencies that I (and my colleagues) would always pick up the phone for and one of those is The Cru. They have an innate sense of what the media needs, where the story lies and the changing communication landscapes. The Cru are never overbearing, are always a delight to work with and their sensitivity and intelligence is only matched by their diligence. It is this combination has earned them the respect and admiration of both the press within Australia and increasingly further afield.